- Client
- Byteclic Client
- Published
- Aug 15, 2026
Client: Luckin Coffee
Location: New York City
Date: May 2026
Service: Retail Installation · Visual Merchandising · Production · Logistics · On-Site Execution
16 Stores. One Deadline.
When Luckin Coffee needed a large-scale retail visual merchandising rollout across New York City, Byteclic was tasked with completing installations across 16 store locations in just two days.
The challenge wasn’t simply installation — it was coordination.
Multiple locations, tight access windows, transportation across New York City, on-site adjustments, and a deadline that could not move.
Our crews worked across the city late into the night, with both installation days continuing until approximately 4:00 AM.
By the deadline, all 16 locations were completed and ready.
What Byteclic Delivered
Retail Visual Merchandising
Installation and presentation of branded in-store visual elements across multiple Luckin Coffee locations.
Multi-Location Rollout
Coordinating 16 individual store installations within a highly compressed two-day schedule.
Production & Logistics
Managing materials, transportation, scheduling, crew deployment, and location-by-location execution.
Overnight Installation
Working around store operations and site conditions, with crews continuing into the early morning hours to keep the rollout on schedule.
On-Site Problem Solving
Handling real-world installation challenges and making adjustments on location without compromising the overall deadline.
16 Stores. 2 Days. Delivered.
Large-scale retail rollouts require more than creative ideas. They require people who can execute when the schedule gets difficult.
For this project, that meant long nights, multiple crews, constant coordination — and finishing what we promised.
At Byteclic, we help brands turn ambitious rollout plans into real-world execution, from a single flagship location to multi-location campaigns across the U.S.
Creative. Production. Logistics. Execution.
One Team. Byteclic.
